Privacy Policy

Last updated: January 2026

Information We Collect

When you shop at Earth Wind & Fire Boutique, we collect the information you give us directly: your name, email address, shipping and billing address, and payment details (processed securely by PayPal — we never see or store your full card number). We also collect basic browsing data such as pages viewed, referring links, and device type, which helps us understand how visitors use our site.

How We Use Your Information

We use your information to process and ship orders, send order confirmations and tracking updates, respond to customer service questions, and improve our product catalog. We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

Cookies

We use cookies to keep items in your shopping cart, remember your preferences, and understand site traffic through basic analytics. You can disable cookies in your browser settings at any time, though parts of the site — like the cart — may not function correctly without them.

Third-Party Services

Payments are processed through PayPal, which has its own privacy practices available at paypal.com/privacy. We may use website analytics tools to understand aggregate visitor behavior; these tools do not receive your payment information.

Data Retention

We retain order records for as long as required for tax, accounting, and legal compliance purposes — generally seven years. You may request a copy of the personal data we hold about you, or request that it be corrected or deleted (subject to our legal recordkeeping obligations), by emailing us below.

Your Rights (CCPA/GDPR)

Depending on where you live, you may have the right to access the personal data we hold about you, request correction of inaccurate data, request deletion of your data, and opt out of marketing emails at any time using the unsubscribe link included in every email we send.

Children's Privacy

Earth Wind & Fire Boutique is not directed to children under 13, and we do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be reflected by an updated "Last updated" date at the top of this page.